About Candace Smith

Candace Smith

It All Began in the Classroom

I began my career as a high school educator, immersing myself in understanding student culture with class and club sponsorships, as well as student leadership projects.

Learning right along with my students, while experimenting with learning systems and learning styles, was important to me.  My goal was to inspire my students' confidence in their own abilities through participatory learning.   

Little did I know then that the power of etiquette is the personal engagement of a mannerly social system, the rules and principles of which have helped people cooperate for centuries on end.  The skills of etiquette are learned, but are rarely taught in school. 

A Life-Changing Event

I found these skills necessary in my own life after my husband, Vernon Smith, was awarded the Nobel Prize in Economics in 2002.  Plunged into a new “normal” of travel and formal social gatherings, I gradually discovered how uncomfortable I was in many social situations. 

Actually, I had never given a thought to the idea that there might be specific rules and skills to help me out beyond the desire to demonstrate good manners. 

I began to realize a long-felt and unmet need for knowing appropriate social graces to keep me at ease.  Called to meet this need, I attended education and corporate certification trainings at The American School of Protocol in Atlanta GA.

You teach best what you most need to learn.
~
Richard Bach

The Tipping Point Year and Back to School

After completing just one round of course work, my husband and I attended a formal event in Scotland.  It was like night and day for me!  I realized a markedly increased confidence level in dining and socializing skills and actually enjoyed the occasion.

This was my confirmation – these skills matter and training is vital!  Wouldn’t it be wonderful to eventually help others gain confidence in social and professional settings? A new teaching dream began to materialize.  

Today I am passionate about teaching skills that have immediate personal and professional benefit.  Comfort and confidence are not trivial matters!  

As an etiquette educator, helping others interactively learn basic etiquette rules and guidelines that can jump-start unimaginable comfort in their own skin is my goal. 

Etiquette Education to Help Others

In business since 2012, Candace Smith Etiquette, engages university students and adults in hands-on training to gain practical skills in etiquette and protocol for all aspects of  “the business of life.”

I am dedicated to providing respectful interactive experiences to employ at home, and in social and professional situations.

Etiquette adds new dimensions to anyone's social and professional tool box.

Candace Smith Etiquette
is all about interactivity in practice - whether etiquette in personal interactions, the art of conversation, table manners, self-presentation, or writing correspondence.

It’s never too soon or too late to learn the soft skills that help you be the person other people want to be around.


The happy discovery is being aware of how etiquette rules and guidelines help us navigate our "everydays" and our special days!

A Little More About Me

I received a BA in English, Speech Communication, and History, and an MA in Economics Education.

As a secondary school teacher, I was awarded the Colorado Teacher Award and Colorado Enterprising Teacher of the Year.

I have also been honored with the Milken Foundation National Educator’s Award, and a National Award for Excellence in Economics Education by the Foundation for Teaching Economics.


Find out more . . .